Want Better Results? Drip It!
Which marketing technique works better? Communicating everything to your prospects all at once? Or feeding them pieces of your message over time? […]
Author: Steve Bearden
Can Print Drive Social Media Engagement? You Bet!
Want to drive more social media engagement? Use print! It sounds counterintuitive, but time after time, both the data and anecdotal evidence […]
Not Personalizing Yet? 3 Data Points You Need to Know
Are you among the marketers who have not yet started sending personalized direct mail and email communications? Are you still using a […]
3 Steps to Rocking Your 1:1 Print Marketing Campaign
You’ve seen the power of 1:1 print marketing and decided to give it a try. From data to customer profiling to layout […]
5 Channels = 5 Ways to Help You Grow
Want to grow your business? Here are five marketing ideas to build your business. Mail it! Not only is the power of […]
Print Design: Fixer Upper Style
One of the hottest shows on television is “Fixer Upper,” in which husband and wife team Chip and Joanna Gaines turn outdated […]
Create Direct Mail with Stopping Power
Every day, thousands of marketing contacts clamor for your customers’ attention. What will make these customers stop and take the time to […]
Want Great Direct Mail? Do This!
Want to get the most out of your direct mail budget? Want to get the maximum return on your investment? Here are […]
Want More Loyalty? Reward Your Customers!
One of the most powerful ways to deepen customer loyalty is to reward your customers for sticking with you. This is why […]
What’s Your Plan to Re-Engage Lapsed Customers?
You’ve worked hard to obtain great customers, and you have an ongoing direct mail program to help retain them. But what happens […]