How Much Do Bad Addresses Cost You?
You’ve probably heard that bad addresses can kill the ROI on a direct mail campaign. But what are the numbers behind it? […]
Tag: personalization
Personalized Marketing: It’s Mainstream
From personalized coupons arriving in the mailbox to “just for you” recommendations in the inbox, personalized marketing is everywhere. In fact, in […]
Interactivity Gets Results!
There is a reason pet stores put kittens and puppies into open cages in the center of the main aisle. Customers who […]
Linemark Printing Inc. Installs MCS Perfect Match Mailing System
Upper Marlboro, MD – July 13, 2015 – Linemark Printing Inc. has announced that it has installed a new MCS Perfect […]
Can 1:1 Print Save You Money?
When we think of 1:1 marketing, we think about higher response rates, increased customer loyalty, and larger order sizes. But how about […]