Presentation folders are one of the more subtle marketing items in the business world. You may not even recognize them when you see them – but your brain does. Schools, private companies, non-profits, promotional events, seminars, anyone with a brand can use them.
They function as an essential part of any marketing kit, and fortunately, they’re cheap. You can have hundreds of custom presentation folders printed and hardly come close to what you’d spend on something like flyers or brochures – unless you opt for premium materials. Even then, you’re still well within your marketing budget range in most cases.
And there are great reasons to use them. Let’s discuss custom presentation folders for marketing and how they can benefit your business or organization.
Custom Presentation Folders are Bold
When you need to stand out among your competitors, custom presentation folders always do the trick. In a sea of blank manila envelopes, your folders will draw the eye and impress. Plus, you can customize based on your specific needs.
The core function of a presentation folder is simply to help you handle tasks resourcefully and in an organized manner. But when you take that everyday item and put your branding on it, it makes a statement to everyone who sees them. Not only did you take the time to design and order these folders, you’re also proud to display them to the world.
In business, such boldness is key to your long-term success. And on the subject of long-term, custom printed presentation folders aren’t a one-time use. They can be used to impress potential customers and clients year after year. When clients receive them, they’ll always be able to spot your brand even in a pile of other far more boring folders.
Creativity on Display
Choosing various fonts, shapes, colors, and dimensions for your custom presentation folders is perhaps the best part. You can truly shine creatively and design a folder that uniquely fits your brand and your message.
This helps potential customers better understand who you are. When they see the effort you put into creativity on your folders, they’ll recognize your attention to detail. Think about it: if a brand works this hard to impress on something as straightforward as a folder, they’ll probably go the extra mile on their products and services.
Once you’ve creatively designed your folder, you can then use them in a huge range of applications. They aren’t just for convention floors and seminars – you can use them for training, keeping notes, sharing product info, and much more. Part of the creativity of presentation folders is how and where you use them.
But remember, it’s important to have a real reason to use your folders. If your marketing budget is tight as a small business in an industry that seldom needs higher level organization, you may not need many. If you do need them, it’s best to strive for excellence.
Contact a Custom Presentation Folder Printer
The Linemark team is made up of true masters of printed marketing materials. When you want your custom printed presentation folders to shine brighter than everyone else’s, choose us to help you make it happen.
To learn more about our custom marketing material printing services, explore our website or give us a call today!