How to Shape Your Brand Identity with Custom Printing
Take a moment to think about the most valuable asset your business has. Is it your superior customer service skills and knowledgeable […]
Category: Marketing
Do Self-Mailers Have Benefits Over Direct Mail Envelopes? You Bet!
For many businesses, direct mail letters are their “go-to.” They are inexpensive to produce, can include BREs and other inserts, and depending […]
Ways to Speed Up the Printing Process
When it’s critical to meet a specific deadline, there are a few strategies you can take to make sure your printing project […]
What is the Turnaround Time on a Typical Printing Project?
Looking to have a commercial printing company print the next big marketing project for your business? If so, you’re probably curious about […]
Paper Companies Invest in Doing Good
There’s more to loving paper than what it does for your marketing. Did you know that many paper companies are regularly involved […]
The Most Popular Print Marketing Materials for Small Businesses
Printed marketing materials remain some of the strongest methods for businesses to get the word out about their products and services. But […]
Is Brand Awareness Worth the Investment?
We all want to sell more products and services, and for decades, brand awareness has been the subject of research and study. […]
Want Better Direct Mail Copy? Tighten It Up!
What’s one of the keys to creating great direct mail copy? Keeping it tight! Over the years, the amount of copy used […]
Do Your Customers Feel Valued?
Customers can be fickle. Even if you do everything right, they can defect to a competitor. One survey found that, even though […]
Prediction: Promotional Products Promise Project Perfection
As advertising budgets continue to expand, businesses everywhere have gotten cleverer at informing and influencing their potential customers. Rather than relying solely […]