USPS Informed Delivery in 2026: A Marketer’s Guide to Integrated Direct Mail
With over 62 million active subscribers and a daily email open rate exceeding 68 percent, your physical mail is likely being viewed on a smartphone…
With over 62 million active subscribers and a daily email open rate exceeding 68 percent, your physical mail is likely being viewed on a smartphone…
What if you could guarantee your direct mail is seen by your target audience hours before the mail carrier even reaches their driveway? With over 62…
A single day of delivery delay can decrease your direct mail response rate by as much as 18% if your fulfillment team isn’t synchronized with the…
A 2023 study by the Association of National Advertisers revealed that direct mail response rates average 9%, which is nearly nine times higher than…
Scaling a direct mail campaign to 50,000 pieces shouldn’t mean sacrificing the color integrity that defines your brand identity. You’ve likely felt…
A 2025 industry survey indicates that 74% of enterprise marketing leaders struggle with brand fragmentation when scaling physical assets across…
A 2023 industry analysis revealed that 68% of marketing executives struggle to maintain brand consistency when managing newsletter printing services…
While digital customer acquisition costs have surged by 222% since 2014, direct mail response rates reached a staggering 9% for house lists in recent…
A 2024 study by the Direct Marketing Association revealed a stark reality: 62% of enterprise marketing teams report that logistical friction between…
According to a 2023 study by Keypoint Intelligence, 70% of consumers are more likely to open direct mail that is personalized to them. Yet, how many…