News
05/20/2021
Steve Bearden

As digital print technology has advanced over the years, affordable flyer printing has become far more widely available for businesses everywhere.

Since digital images can be sent directly to digital printing companies through email, flash drive, or any other means of uploading images, sharing designs for flyers has never been easier. Then, those digital images can be printed on a vast array of substrates, including fabric, paper, canvas, photo paper, and more.

But in the year 2021, why should you choose flyer printing for your business? And what benefits will digital printing provide for your flyer printing projects?

Benefits of Affordable Flyer Printing

First of all, flyers are one of the simplest, easiest ways to get virtually any message across to your target audience. You’re able to reach as many people as the amount of flyers you print, and they’re incredibly easy to produce. All you have to do is find a printing company with the capabilities of printing flyers at the volume you need.

Fortunately, digital printing means that you can have your flyers printed at the most affordable costs ever. And instead of hunting for a company who is both qualified to produce your flyers and has the printing equipment standing by to print your flyers, businesses now will submit bids to you. That way, you’ll always be able to choose what’s most affordable, convenient, and high-quality for your projects. Then, rather than needing to coordinate multiple vendors to get your affordable flyer printing project done, digital printing ensures that you only have a single point of contact for your project.

Flyer Design Guidelines

Remember, your business has to put a little bit of thought and effort into the creativity behind each flyer design. Your flyers should:

  • Utilize the correct imagery that is relevant to your specific promotion.
  • Look sharp, with good ink and substrate combinations to create a maximum aesthetic impact.
  • Incorporate your branding, including logo, color choices, as well as images of products to instill brand recall.
  • Take advantage of high-quality, professional copywriting to ensure there are no grammatical errors in the final text of the flyer.

Flyers are not meant to be an in-depth exploration of your business and what you offer. Instead, they are designed to market your business quickly and efficiently. People with very little time might open up their mailboxes or find your flyer on a countertop at their local store. A quick perusal of your flyer should tell them everything they need to know about your business and your offerings.

Find a Flyer Printing Company You Can Rely On

At Linemark, we have a fleet of high-volume digital presses ready to take on your next flyer printing project. Whether you want thousands of flyers to send across the state, or simply a few dozen flyers to distribute in your neighborhood, our on-demand digital printing systems are exactly what your business needs to succeed. Simply upload your next flyer design and let us know you’re ready to get started – then we’ll handle the rest.

For more information on our digital printing services for flyer marketing, contact Linemark today.

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