How to Increase Direct Mail Response Rates in 2026: The Strategic Guide
Direct mail’s average response rate of 4.4% is now 37 times higher than email’s average of 0.12%, according to the 2025 ANA/DMA Response Rate Report….
Direct mail’s average response rate of 4.4% is now 37 times higher than email’s average of 0.12%, according to the 2025 ANA/DMA Response Rate Report….