by David Ashton | Jul 17, 2017 | Mailing Distribution
When it comes to direct mail, maximum results start, not just with a mailing list, but with a clean mailing list. So what does a “clean” list really mean? Here is a quick checklist that can help. CASS Certification. CASS Certification is the process we use to check...
by David Ashton | Jun 23, 2017 | Linemark
Critical event raises funds for PAVE program to support and address issue of veteran employment LANSDOWNE, Va., June 23, 2017 — Linemark Printing, Inc. announced its support and sponsorship of the 10th annual Paralyzed Veterans Golf Open, a full day event that...
by David Ashton | Jun 15, 2017 | Internet Solutions
Have an event coming up? In-house seminar? Booth at a trade show? Whatever your event may be, you want to maximize your investment by ensuring that the people who commit to coming actually show up. There are three steps to making sure you get the highest attendance...
by David Ashton | May 19, 2017 | E-Business
When we think about motivating consumers to make a purchase, we think about using the right mailing list, creating the right offer, and having a compelling call to action. Whether creating a direct mail piece, a sales letter, or a magazine advertisement, those...
by David Ashton | May 3, 2017 | E-Business
If you’re wondering whether it’s worth the effort to expand the number of marketing channels you are using and invest in deeper integration between them, just take a look at the data. According to a study just released by the Interactive Advertising Bureau (IAB) and...