Don’t Ditch Your Data – Fix it!

Think you don’t own enough data to do personalized marketing? That might not be the case. Often marketers do own enough data, but that data is not centralized or is incomplete or inaccurate. If you fall into the latter category, the answer isn’t ditching your...

Why Drip Marketing?

Want more sales? Use the power of print to fuel your drip marketing efforts. Drip marketing is the use of a consistent, predictable set of marketing touches (postcards, email, newsletters) to nurture a relationship with a client or prospect over time. Drip marketing...

Linemark Inc. Launches Corporate Rebranding

    UPPER MARLBORO, MD – Linemark Inc., the premier leader in the printing industry, has introduced today a new corporate branding initiative, evolving from a traditional printer to a full-service communications firm built around the slogan...

Getting Tri-Fold Documents Right

Tri-fold brochures and other printed documents contain several traps for the unwary. Let’s look at how to avoid common folding pitfalls and create documents that look and fold perfectly. Set up all folding documents (z-folds, gatefolds, c-folds and so on) as two pages...