by David Ashton | May 31, 2013 | E-Business
QR Codes have been called the marketing tool that marketers love to hate. Why? Because so many seem to provide absolutely no value. Perhaps you scan a QR Code and it doesn’t go anywhere at all. Perhaps you get an error or the page to which the code points doesn’t...
by David Ashton | May 16, 2013 | E-Business
Want more customers? Try reactivating customers who haven’t purchased from you in a while. These are people who have already shown an interest in your company and your products by purchasing from you in the past. When looking to boost sales, they are a natural place...
by David Ashton | May 3, 2013 | Mailing Distribution
You might have noticed that it’s harder to get customers’ attention and keep it once you have it these days. Between marketing overload, over-abundance of choices, and the ease with which competitors can replicate products or services, customer loyalty is increasingly...
