One-Two Punch Delivers Results

Want to increase the results of your direct mail campaigns? Try a combination of print and email. It’s a powerful “one, two” punch that can really deliver. Why would having an email address make such a difference? Let’s look at three reasons. • Customers who provide...

Combining 1:1 with Ingenuity = More Sales

Sometimes, the power of personalization goes beyond the direct sale. A little ingenuity can go a long way. Let’s look at the way one automotive manufacturer combined 1:1 printing with creative marketing to boost its sales significantly. Buick wanted to boost sales of...